Privacy Policy
Last updated: August 2024
1. Introduction
Lead Hub (“we,” “our,” or “us”), a B2B lead generation agency providing full-service lead generation solutions. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you visit our website leadhub.co.uk (the “Site”) or use our services. Please read this policy carefully to understand our practices regarding your personal data. For any concerns, please email our data protection officer at DPO@leadhub.co.uk.
2. Information We Collect
We may collect and process the following types of data about you:
2.1. Personal Data
- Identity Data: Includes your name, job title, and company name.
- Contact Data: Includes your business email address, business postal address, and business phone number.
- Professional Data: Includes your industry, role, and professional interests.
- Technical Data: Includes your IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access the Site.
- Usage Data: Includes information about how you use our Site and interact with our emails and services.
We also collect and use aggregated data such as statistical or demographic data for various purposes. Aggregated data may be derived from your personal data but is not considered personal data as it does not reveal your identity.
3. How We Collect Your Data
We collect data through the following methods:
3.1. Direct Interactions: You may provide Identity, Contact, and Professional Data by filling out forms on our Site, engaging with our services, or communicating with us via email, phone, or in person.
3.2. Automated Technologies: As you navigate through our Site, we may automatically collect Technical Data about your equipment, browsing actions, and patterns. This data is collected using cookies, server logs, and other similar technologies.
3.3. Third Parties or Publicly Available Sources: We may receive personal data about you from various third-party sources, such as:
- Data Providers: Third-party vendors that supply business contact information for lead generation.
- Analytics Providers: Such as Google Analytics.
- Publicly Available Sources: Such as LinkedIn and other business-related platforms.
4. How We Use Your Data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
- To Provide Our Services: We use your data to offer our lead generation services, manage our relationship with you, and fulfill any contractual obligations.
- For Marketing Purposes: We may use your data to send you information about our services, updates, and industry insights, where you have consented to receive such communications or where it is in our legitimate business interests.
- To Improve Our Services: We may analyse your data to better understand your needs and improve our service offerings.
- To Comply with Legal Obligations: We may process your data to comply with applicable laws, regulations, and legal processes.
5. Legitimate Interests
As a B2B lead generation agency, we rely on the “legitimate interests” basis to process personal data for the following purposes:
5.1. Providing Our Services:
We process business contact information to offer our lead generation services, connecting businesses with potential clients and partners. This includes processing data to identify relevant business opportunities for our clients.
5.2. Marketing and Business Development:
We use business contact details to send relevant communications, including industry insights, offers, and updates about our services. This processing is necessary to develop our business and promote our services to interested parties.
5.3. Analytics and Service Improvement:
We analyse data to understand how our services are used, enabling us to enhance user experience and improve the effectiveness of our offerings. This processing helps us stay competitive and relevant in the market.
5.4. Protecting Our Business:
We may process personal data to protect the security of our website, services, and business operations, including fraud prevention and compliance with legal obligations.
Balancing Legitimate Interests:
When processing personal data based on legitimate interests, we carefully assess the potential impact on your rights and freedoms. We ensure that our legitimate interests do not override your interests, rights, or freedoms. You have the right to object to processing based on legitimate interests (see Section 10 for more details).
6. How We Share Your Data
We may share your personal data with the following entities:
- Service Providers: We may share your data with trusted third-party service providers who assist us in operating our business, such as IT and system administration services, data hosting, and email marketing services.
- Business Transfers: In the event of a merger, sale, or acquisition, your data may be transferred as part of the business assets.
- Legal Requirements: We may disclose your data if required by law or in response to valid requests by public authorities.
7. International Transfers
Your personal data may be transferred to, and processed in, countries outside of the UK or European Economic Area (EEA) that may have different data protection laws. We will ensure that any such transfers are subject to appropriate safeguards, such as standard contractual clauses approved by the European Commission.
8. Data Security
We have implemented appropriate security measures to protect your personal data from being accidentally lost, used, or accessed in an unauthorised manner. We also limit access to your personal data to those employees, agents, contractors, and other third parties who have a legitimate business need to know.
9. Data Retention
We will retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. The specific retention period for each category of personal data can be provided upon request.
10.Your Legal Rights
Under GDPR, you have certain rights regarding your personal data, including:
- Access: The right to request a copy of the personal data we hold about you.
- Correction: The right to request that we correct any inaccurate or incomplete data.
- Erasure: The right to request that we delete your personal data, where applicable.
- Objection: The right to object to our processing of your personal data, including processing based on legitimate interests.
- Restriction: The right to request that we restrict the processing of your personal data in certain circumstances.
- Portability: The right to request that your personal data be transferred to another organisation or to you, in a structured, commonly used, and machine-readable format.
To exercise any of these rights, please contact us at DPO@leadhub.co.uk
11. Cookies
We use cookies to enhance your experience on our Site. Cookies help us understand how you use our Site, which enables us to improve your browsing experience and our services. For more information on how we use cookies and how you can manage them, please refer to our Cookie Policy.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes we make will be posted on this page, and where appropriate, notified to you via email. Please check back frequently to see any updates or changes to our Privacy Policy.
