GDPR Compliance Statement
Last updated: August 2024
1. Introduction
The General Data Protection Regulation (GDPR) is designed to protect individuals’ personal information and give them control over how it’s collected, stored, and used. Lead Hub Ltd. is fully committed to complying with GDPR regulations, ensuring that we uphold the highest standards in protecting personal data.
We continuously review and enhance our data protection practices to align with GDPR and other relevant regulations. Our goal is to provide a seamless, compliant experience for our clients and the individuals whose data we process.
2. Ensuring GDPR Compliance
We’ve implemented robust procedures to ensure that data protection is at the forefront of everything we do. Lead Hub Ltd. has appointed a dedicated compliance officer to oversee all matters related to GDPR. Additionally, we regularly consult with external experts to audit our processes and stay up to date with evolving best practices.
This investment in compliance ensures that our clients can feel confident knowing their campaigns are conducted in full adherence to GDPR standards.
3. Shared Responsibility for Data Handling
In the course of providing our services, both Lead Hub Ltd. and our clients share responsibility for the personal data involved. While Lead Hub Ltd. manages certain aspects of data collection and processing, our clients also have a role in ensuring compliance with GDPR.
We believe in a transparent and collaborative approach. That’s why our standard Terms of Service include a comprehensive Data Sharing Agreement, outlining how we work together to protect data and handle any GDPR-related requests.
4. How We Handle Personal Data
At Lead Hub Ltd., we specialise in B2B marketing, which means we are typically engaging with businesses rather than individual consumers. However, GDPR still applies to the personal data we collect and process. To ensure that all data is handled responsibly, we assess each client’s campaign against GDPR requirements before launch.
This process includes evaluating whether there is a legitimate basis for collecting and processing personal data, such as Legitimate Interest—a key concept in GDPR. We work closely with our clients to ensure that their activities meet the necessary criteria for compliance.
5. Legitimate Interest
When using Legitimate Interest as a lawful basis for processing data, we carefully evaluate three key elements:
- Purpose: We identify a clear, legitimate interest in contacting individuals within their professional capacity.
- Necessity: We confirm that processing the data is essential for achieving the intended outcome.
- Balance: We ensure the individual’s rights and expectations are respected and not overridden by our interests.
If a campaign does not meet these criteria, we cannot proceed with the activity in regions governed by GDPR. Our compliance team reviews all campaigns to ensure they fall within legal boundaries.
6. Respecting the Rights of Individuals
GDPR grants individuals various rights concerning their personal data. Lead Hub Ltd. is dedicated to respecting these rights and ensuring that individuals are informed of how their data is used. Here’s how we uphold those rights:
- Right to Access: Individuals can request information on the personal data we hold about them, and we will respond promptly.
- Right to Opt Out: Recipients of any marketing communications can easily opt out, and we will ensure they are added to an exclusion list to prevent future communications.
- Right to be Forgotten: We respect requests to delete personal data, ensuring that no further communications are sent while maintaining an exclusion list to prevent re-contact.
7. Data Processing and PECR
In addition to GDPR, Lead Hub Ltd. complies with the Privacy and Electronic Communications Regulations (PECR), which govern how we send marketing messages. For B2B marketing, we ensure that all recipients have the ability to opt out of communications and that we respect their preferences at all times.
8. Ongoing Employee Training
We understand that compliance is a team effort. All Lead Hub Ltd. employees receive training on GDPR, PECR, and other data protection regulations. This ensures that every team member understands the importance of data privacy and the steps we must take to maintain compliance in all aspects of our work.
9. Client Responsibilities
While Lead Hub Ltd. takes extensive measures to ensure GDPR compliance, it’s important that our clients also understand their obligations. Each client must ensure that their business activities comply with local data protection laws, as regulations can vary by region. We are here to support you with guidance and best practices, but ultimate responsibility for local compliance lies with your organisation.
10. In Summary
GDPR is an integral part of how Lead Hub Ltd. operate. We are committed to providing a safe, secure platform for our clients while ensuring that the rights of individuals are protected. If you have any questions about our GDPR compliance or need further information, please contact us at dpo@leadhub.com.
